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What is Adex.network?
AdEx is a centralized protocol for online advertising, it is combined of P2P, cryptography and Blockchain transaction. AdEx was established in 2018, headquarter of this network is located at Estonia.

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HOW IT WORKS
Users are able to join with email, but to get approval as publisher, website owners have to add the DNS TXT record to their domain for verification, the site will remain verified till the record remain there. After verification, a publisher have to create Ad slots by going to Ad slots in their profile and use the integration code.

AdEx was developed as open-source software, powered by Ethereum smart contract called the AdEx Core. This network has own cryptocurrency AdEx Network (ADX) which is accepted in coin market and traded in various exchanges like Binance, Folgory, UpBit, ProBit, Bittrex, CoinDCX etc.


CONDITIONS
HTTPS is must for a site and have to follow all T&C of AdEx, all such websites are accepted, except for those under the conditions. Simple Ad publishing websites without valuable contents won't be approved. Encouraging ad clicks or using mechanisms like auto-refresh, slot-highjack etc are considered as fraud, which are strictly not allowed.

REVENUE
Advertisements

• Network use CPM method to generate the revenue and works as self-serving platform for advertising. Publishers control their ad space, Advertisers set the custom target and network generates it for publishers, based on Tier countries. Network use micropayments, for every impression, not bulk, they are credited in chunk to save gas fees.
• CPM is counted as per tier described by the network, for example USA, UK, Singapore, Canada, etc are Tier 1; France, Israel, Russia, Hong Kong etc are Tier 2; Romania, Iran, Mauritius, South Africa etc are Tier 3; India, Philippines etc and most of the African countries are Tier 4. Impression from higher tier will generate higher revenue and lower tier will generate low revenue.

AdEx Network (ADX):

• Farming - Those users who provide liquidity to ADX on Uniswap/ Balancer in the time frame that is set by the network, they will earn credit during ADX distribution.
• Staking - The network offers the users "WalletConnect" for staking, users need a wallet that supports this feature, for example MetaMask. Users need ADX and ETH both, for staking and gas respectively in that wallet and choose the pool (Tom or Loyalty) for staking reward.

PRO

• Blockchain based performance.
• No third party involved.
• Fewer restrictions.
• Farming/Staking available.

CON

• Tier based CPM.
• No Referral Commissions.
• Blockchain based but not decentralized.

PAYMENT
Withdrawals are issued in only DAI, which is ERC20 stable currency on Ethereum blockchain. Users will get in-browser wallet by the network, however for security, users are advised to have secure wallets like Trezor / Ledger / Metamask etc. There are no fees or minimum withdrawal limit, however, Ethereum gas fees have to be paid by the user, so the small amount will remains in publishers' account till it is able to exceed the fees.