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[Apollo]

Many people have no idea what Black hat SEO is. Therefore, I'd like to try and explain how it works and what it is. If you decide to use Black Hat SEO it is a practice against all the major search engine to try and get your website to rank higher. Normally, the tactics used are unethical and will use practices like keyword stuffing, adding private link networks, and cloaking.

As a website owner, you know the importance of ranking top in search engine. In order to do this, there is a right way and a wrong way. Using Black hat SEO is the wrong way to go. There is no need to try and game the search engines to arrive on top. It is better to try and solve problems for your site visitors and legally earn your ranking for your website.

The Blackhat SEO goes against all the guideline that a search engine has set up. This method loves to manipulate the search results so they can gain higher ranking.

What Are Black Hat Techniques?

Keyword Stuffing: When a website uses keyword stuffing it means that they are filling their website with irrelevant keywords to try and manipulate the page ranking of their site. This can include adding multiple variants of the same keyword in their articles.

Phone Number: Adding tons of phone numbers in your article and not giving a substantial reason for them.

Blocks Of Cities: When a website lists block of cities or states in their article. This can include placing the site or country that they are trying to rank higher for that country.

Repeat Words: Repeating the same words so many times in the article it sounds unnatural.

Cloaking: This involves showing the search engine one piece of content and when a person visits the page another piece of content is shown to them.

Redirects: The site will send you to a different URL than the one you want.

Poor Quality Content: When a person lands on the page the content is very poor and most of the time the content is scraped from other websites online.

Paid Links: All search engines strictly ban the buying and selling of links. The Blackhat SEO will use these types of links in order to manipulate the PageRank. This is considered a link scheme and is in direct violation of Google's Webmaster Guidelines.

Abusing Structured Data or Rich Snippets: This is a rich snippet and schema that will allow you to change the content and how it is displayed on search engines. This is a great way to make your content stand out. A Blackhat will use this to provide inaccurate information to entice more visitors to their pages.

Link Farms: Blackhat SEO uses link farms to get more links for their website so they can rank higher.

Private Blog Networks. With Blackhat SEO they create a bunch of PBN in order to use these blog networks to add value and links to their blog site or web pages.

How To Legally Rank With Search Engines:

Search Experience: Website search engines want people who visit your site to have an experience and make sure that your site isn't spamming them. The search engines use manual or algorithms to determine which sites use Blackhat SEO and which sites offer an experience to the visitors.

Content: Create great content that will add quality and value to your reader's experience. You need to create a good user experience on your website.

Link Building: Spend time to build relationships with other website owners and legally link your pages to their pages.

Do you or have you ever used Blackhat SEO to try and rank higher with search engines?

 

[Poseidon]

Black Hat SEO means disapproved strategies and tactics used to gain high Pagerank, this violates search engine's terms and once discovered you'll be penalized for good... then you start crying and crying because your business is destroyed.

Make sure you read and clearly understo od Google's Webmaster Guidelines and Bing's Webmaster Guidelines bec ause once you're banned the consequences are a true pain. Black hat seo is for short term success, is not your goal... is it?

 

[Lovely]

Blackhat SEO is a dubious means in which people or webmasters employed to ranked higher on search engine and the focus more on meeting the ranking top position on search engine than thinking about the users,most times the content is just crap but the rank high on search engine, when caught one might risk his or her site.

 

[tusziget]

If I understood well,black hat methods are called when somebody is using some unethical methods,to rank higher in search engines or to have more visitors to his website,or to make more sales.Those methods are short term lasting and not so safe to use,as Google can track it down fast.

 

[BMF]

The most common way of blackhat search engine optimization is buying backlinks from authority sites in the hope of ranking for specific keywords.

The problem is building backlinks must be natural, Google knows when your site gets 100 backlinks today and the next day you get ZERO and the very next day you get 1000 backlinks, definitely not natural link building and for this, you get removed from Google's SERPs. Not worth it!

 

[Yugocean]

Black Hat strategies still work, actually the entire SEO is on early stage; cloaked content, automated link spam, PBN use, keyword stuffing etc all are Black Hat strategies. There are always new ways coming which Google hasn't discovered; but these will work only if a website continues it's traffic and it is not reported for using unnatural trick.

 

[dbuck]

Black Hat SEO is a fast way to get the banhammer from google and other such sites. Best just to grow your site naturally and reap the rewards as it grows. Takes time but worth it.

 

[erden57]

Black Hat SEO is the process of raising the position of a website's search engine results using illegal and non-organic methods. Black Hat SEO uses unapproved and unacceptable methods by search engines. Although it is a method that yields results in a short period of time, it is not possible to achieve a lasting success with Black Hat SEO.

Best regards.

 

[makemoneywithus]

Black Hat SEO means disapproved process of raising the position just to grow your site.

 

[awanama]

Black Hat SEO is also a SEO process, but instead of done in more "legal" ways (like internal backlinking, onpage SEO, asking for backlink), it done with ways like spamming backlink, social media spamming, PBN, etc.

 

[nancey]

black hat means spamming
white hat mean genuine
gray hat is both

 

[burningflame]

Black hat seo are cheap seo tactics used by bloggers to spam the search engine so they can rank their websites higher. But in the end they are detected by the google as Google normally puts updates every month and so, those websites are then blacklisted by the the Google.

 

[Pinkpear]

Black Hat SEO is most commonly defined as a disapproved practice that nevertheless could increase a page's ranking in a search engine result page. These practices are against the search engine's terms of service and can result in the site being banned from the search engine and affiliate sites

 

[xperienz]

It is a terminology which mean the use of aggressive SEO strategies and tactics that deals with search engine and not human audience.
It usually does not obey search engine guidelines.

 

[kattech]

Black hat seo are cheap seo tactics used by bloggers to spam the search engine so they can rank their websites higher. But in the end they are detected by the google as Google normally puts updates every month and so, those websites are then blacklisted by the the Google.

Cheap seo tactics but costly. I know that people who buy links for example input in much money to reach their target. The difference is that when caught, whatever had been done will be lost including a blacklist mark on those sites.. Google is clever with that.

 

[tusziget]

I have been active in a site,where were many discussions about black hat marketing and white hat marketing.From the posts that I have read there I think that it is more safer using white hat marketing.

 

[ColeEamon]

I agree with White Hat, Black Hat will not benefit you in the long run.

 

[anilmr]

View attachment 420
Many people have no idea what Black hat SEO is. Therefore, I'd like to try and explain how it works and what it is. If you decide to use Black Hat SEO it is a practice against all the major search engine to try and get your website to rank higher. Normally, the tactics used are unethical and will use practices like keyword stuffing, adding private link networks, and cloaking.

As a website owner, you know the importance of ranking top in search engine. In order to do this, there is a right way and a wrong way. Using Black hat SEO is the wrong way to go. There is no need to try and game the search engines to arrive on top. It is better to try and solve problems for your site visitors and legally earn your ranking for your website.

The Blackhat SEO goes against all the guideline that a search engine has set up. This method loves to manipulate the search results so they can gain higher ranking.

What Are Black Hat Techniques?

Keyword Stuffing: When a website uses keyword stuffing it means that they are filling their website with irrelevant keywords to try and manipulate the page ranking of their site. This can include adding multiple variants of the same keyword in their articles.

Phone Number: Adding tons of phone numbers in your article and not giving a substantial reason for them.

Blocks Of Cities: When a website lists block of cities or states in their article. This can include placing the site or country that they are trying to rank higher for that country.

Repeat Words: Repeating the same words so many times in the article it sounds unnatural.

Cloaking: This involves showing the search engine one piece of content and when a person visits the page another piece of content is shown to them.

Redirects: The site will send you to a different URL than the one you want.

Poor Quality Content: When a person lands on the page the content is very poor and most of the time the content is scraped from other websites online.

Paid Links: All search engines strictly ban the buying and selling of links. The Blackhat SEO will use these types of links in order to manipulate the PageRank. This is considered a link scheme and is in direct violation of Google's Webmaster Guidelines.

Abusing Structured Data or Rich Snippets: This is a rich snippet and schema that will allow you to change the content and how it is displayed on search engines. This is a great way to make your content stand out. A Blackhat will use this to provide inaccurate information to entice more visitors to their pages.

Link Farms: Blackhat SEO uses link farms to get more links for their website so they can rank higher.

Private Blog Networks. With Blackhat SEO they create a bunch of PBN in order to use these blog networks to add value and links to their blog site or web pages.

How To Legally Rank With Search Engines:

Search Experience: Website search engines want people who visit your site to have an experience and make sure that your site isn't spamming them. The search engines use manual or algorithms to determine which sites use Blackhat SEO and which sites offer an experience to the visitors.

Content: Create great content that will add quality and value to your reader's experience. You need to create a good user experience on your website.

Link Building: Spend time to build relationships with other website owners and legally link your pages to their pages.

Do you or have you ever used Blackhat SEO to try and rank higher with search engines?

No, I have never used Blackhat SEO techniques since it is unethical. I am no saint, but I try to adhere to rules and regulations as far as possible. I only knew Blackhat SEO techniques as those techniques which are used to increases a site or page's rank in search engines through unscruplous means that violate the search engines' terms of service. But you have provideda very detailed information thanks.

 

[FeliciaMurgia]

Before reading this, I was thinking that blackhat SEO is only about the use of bots to attain traffic. Or inorganic traffic.

 

[raxiner]

The most common way of blackhat search engine optimization is buying backlinks from authority sites in the hope of ranking for specific keywords.

The problem is building backlinks must be natural, Google knows when your site gets 100 backlinks today and the next day you get ZERO and the very next day you get 1000 backlinks, definitely not natural link building and for this, you get removed from Google's SERPs. Not worth it!

But you can buy links from websites with authority related to your niche. That's not blackhat, Setting a bot to leave links everywhere is.