B
Blaka
Guest
Clickable text within a hyperlink, known as anchor text in SEO, plays a crucial role. It offers valuable information to search engines regarding the content of the linked page. When anchor text is optimized properly and incorporates relevant keywords, it can enhance the rankings of those keywords. Nevertheless, excessive optimization or the utilization of generic terms can lead to negative consequences. By strategically utilizing anchor text, one can create a link profile that is both natural and effective, ultimately benefiting SEO efforts.