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Digital marketing, on the other hand, is a broader term that encompasses a wide range of online marketing strategies and tactics, including SEO, but also including other channels such as social media marketing, email marketing, content marketing, and advertising. The goal of digital marketing is to promote a business and its products or services online, increase brand awareness, and drive traffic and revenue.
SEO is a specific aspect of digital marketing that focuses on optimizing a website's ranking and visibility in search engine results pages (SERPs) through techniques such as keyword research, content creation, and website structure optimization. The goal of SEO is to attract more organic traffic to a website from search engines.
In summary, SEO is a specific part of digital marketing that focuses on improving a website's ranking and visibility in search engines, while digital marketing is a wider term that encompasses a range of online marketing strategies and tactics.
SEO is a specific aspect of digital marketing that focuses on optimizing a website's ranking and visibility in search engine results pages (SERPs) through techniques such as keyword research, content creation, and website structure optimization. The goal of SEO is to attract more organic traffic to a website from search engines.
In summary, SEO is a specific part of digital marketing that focuses on improving a website's ranking and visibility in search engines, while digital marketing is a wider term that encompasses a range of online marketing strategies and tactics.