Many people nowadays have created their own forums, each one serving a purpose for its audience. Forum creators (Such as Mr. B) have made a forum and hope to make money from it. Here are some ways to monetize your forum:
- Google Adsense: Even though Google Adsense has a bad reputation about not being a very good advertising company, it is MUCH better than many of the other ad providing websites, it has a good payout rate, and it is less likely to turn scam than any other advertising partner. They customize their ads according to your website which can be good because the topic is relevant and so, will draw more clicks. Even so, because it is Google, they have rules about how many placements there can be on a page and some ad networks do not work well with Google Adsense. The only other drawback to Adsense is the fact that their ads have a low click-through rate. This is because people are so used to seeing Adsense ads that they do not even notice it. Otherwise, it is a pretty good ad network.
- CPA and CPM Networks: These ad services are a great way to fill those extra ad spaces and get extra income. CPA stands for cost-per-action or basically you get paid for what your user does. These ads give a LOT of money if your users are going through them but the problem is that many users don't do the actions required by those ads. A more sure way of getting income are CPM ads or Cost per Mille Impressions ads. These ads pay you for every impression the ads get or basically, how many visitors are on your webpage. These ads do not give a high amount of income but do guarantee income even if your users are not clicking on the ads.
- Affiliate Networks: Yet another such advertising network for monetizing one's forum are affiliate ads. These ads require the user to click on the ad and do something, usually purchasing something or signing up, and the poster gets paid through commission. You can post your own Affiliate ads or get one from an affiliate network website. Either way, you get paid if the user finishes signing up or purchases a product.
- Selling Sticky Threads or Ad Spaces: As you guys have probably noticed, BeerMoneyForums is selling ad spaces and sticky threads. These are a great way to expose your intended audience to your product if you post it on the right website/forum. These spaces are usually sold at a fixed price unlike CPM/CPA/Affiliate Network ads so the forum admin does not have to worry about fluctuating income and the Buyer does not have to worry of paying more than they can handle.
- Sponsorship/Donations: The sponsorship and donation income can actually add up to a lot! Sponsorship income can be generated by teaming up with a company and promoting their product. AN example can be if your forum specializes in computers, a computer company can give you some money to create a category all about their company. Donations can bring in a lot of income because some users just want to help others and are willing to give the admin some of the money they've generated if they feel that the forum is good. Incentives such as blue name tags (From Mr. B) can make this process easier.
- Sell SOMETHING: Sometimes, forums sell products in order to both promote their website and generate some extra income. This can come in a form of a merc store or just selling digital goods, or a service. Many websites have found success in selling books.